# LinkedIn Engagement Strategy

## Algorithm Signals

LinkedIn's algorithm prioritizes:
1. **Dwell time** - How long people spend reading your post
2. **Comments** - Especially long, thoughtful ones
3. **Shares** - With added commentary
4. **Engagement velocity** - Early engagement (first 30 min) matters most

## Comment Quality Formula

Good comments = **Insight + Question**

```
❌ "Great post!"
✅ "This is insightful. I've noticed similar patterns in [context]. 
   Have you found that [related observation]?"
```

**Comment types that perform:**
- Personal experiences that relate
- Thoughtful questions
- Relevant counterpoints (respectfully)
- Additional resources/value

## Rate Limits

| Action | Safe Daily Limit | Weekly Max |
|--------|------------------|------------|
| Posts | 2-3 | 10-15 |
| Comments | 20-30 | — |
| Likes | 100 | — |
| Connection requests | 20-30 | 100 |

**Warning:** Exceeding these can trigger LinkedIn's spam filters.

## Weekly Engagement Routine

**Daily (Mon-Fri):**
- 15 min morning: Reply to notifications, comment on 3-5 posts
- 15 midday: Check feed, engage with relevant posts

**Weekly:**
- Create 2-3 original posts
- Comment on 15-20 posts from your network
- Share 1-2 curated posts with your take

## Comment Strategy

**When to comment:**
- < 2 weeks old: Safe
- > 2 weeks: Only if highly relevant
- > 1 month: Avoid (looks like bot behavior)

**Comment timing:**
- First 30 min after posting: 3x more visibility
- Engage with people who comment on your posts

**@Mention etiquette:**
- Only @mention people relevant to the conversation
- Don't @mention influencers just to get their attention
- Use @mentions to build genuine connections